The Woman Who Puts America to Sleep
Via The Hustle
Summary
Inspired by a terminal friend’s advice to pursue her dreams, former yoga teacher Kathryn Nicolai built "Nothing Much Happens," a multi-million-download podcast empire that uses sensory-rich bedtime stories to help adults fall asleep.
Her business has flourished within a booming $67 billion sleep industry, expanding from a niche podcast into books and an upcoming app designed to counter the modern epidemic of sleep deprivation.
